Hair Dyer (lightener) DIRECTIONS

Directions Hair Lightening Kit has been specially formulated to condition and help protect your hair while you lighten.

Directions powder bleach contains added conditioning ingredients to keep your hair moisturised during the lightening process.

All kits are supplied with brush and required accessories and instructions, Directions hair lightening kits are available in two strengths for different hair types.

Preparation

1. Shampoo

Shampoo the hair with a pH acid balanced shampoo, we recommend Directions Pre Colour Shampoo, this will give the hair the correct acid balance, allowing Directions hair colour to achieve the best results.

Application

2. Combing

Comb the Directions colour into the hair until it emulsifies, i.e becomes frothy, the pigments will have penetrated in to the hair, lighter shades may require a little more combing.

3. Processing

The processing time is between 15 and 30 minutes long, a plastic cap will contain the heat on the hair helping it to achieve a better result.

Finishing

1. Rinsing

the hair thoroughly away from the face with warm water until all the residue dye has been removed. If more than one colour is applied the hair must be washed and dried separately, greater care must be taken when partially colouring lighter hair.

2. After Care

Colour Protecting Shampoo and Colour Protecting Conditioner have been specifically formulated for coloured hair, enabling you to get the most out of your colour. Leaving hair soft and manageable with a great shine.

Essential Tips

DO:

• Wear rubber or plastic gloves when applying the hair colour
• Use vaseline or petroleum jelly around the hairline to avoid staining of the forehead
• As with all hair colours, we advise a swatch test first

DON'T:

• Don't mix Directions with peroxide
• Don't use on eyelashes
• Don't use shampoo with conditioner included